NOMAD CITY..

Recent works by fashion designer/photographer Joshua Roberto Scacheri from Subfusco saw him shoot model Adam Scott from Academy for Men. Joshua's side projects see him shoot fashion & is a regular blogger for Styleography & his own blog Subfusco.

PHOTOGRAPHY: JOSHUA ROBERTO SCACHERI

STYLING: TANJA@IDCOUTURE

HAIR: TONY MICALE@ SOGNO HAIR

MUA: MARILETH.COM

MODEL: ADAM SCOTT @ ACADEMY FOR MEN

OYSTER

This week Styleography was invited to party instyle with the Sydney kids of Oyster. Oyster was hosting a low key party at THE CLUB, in down town "The Cross" just under HUGO'S. With the recent launch of it's November issue (pictured) Oyster was also supporting the launch of Jewllery Label BUNDA. Check out a few quickie snap shots in between the Vodka's & the other stuff.....

pics by js

SUMMAFIELDAYZE

It is that time of year again when the sun is out, the parties are pumping & the festivals are endless. SUMMAFIELDAYZE is the hottest festival of the year and its just around the corner. This year we see a insane line up with acts from all over the globe, With head liners such as CARL COX, 2MANYDJS & our home grown crew THE PRESETS, this year's event will be the one NOT to miss. Styleography will be the official style seekers, searching for those cool kids, style queens & fashion forward party animals. Get your tickets soon or they will sell out.

http://www.summafieldayze.com

www.fuzzy.com.au

www.futureentertainment.com.au

what a life, what a day, Parklife mania must I say! The sun was out and so was all the fake spray tans & wierd costumes. The day had a nice edge with many people having the usual fun dancing to the likes Lady Sovereign, The Cool Kids & La Roux.We snapped a few great outfits but must we say it was hard to find the stylish boys amongst the 21,000 crowd. More effort boys next time please and for the people who got angry when we refused to take a picture of you.., well maybe next time if you dress a little better we may.

The Glimmers

La Roux

crystal castles

lady Sovereign

pics by js

With runway show's always comes the after party and what better place to have the Subfusco after party than Cloudland's newest level. With a capacity of 300 + people, the fashion crowd danced and partied into the night thanks to official partners CLOUDLAND. Many of the photos we could not post as some didn’t want to be remembered in a messy way, but we snuck a few naughty ones in just for you.

pics by js

Friday the 18th of SEP was the highly anticipated runway show of local label SUBFUSCO, hosted in a working chain factory (SERAFINI CHAINS) the show featured SUBFUSCO'S first ever Femme line. There was over 450 people who attended the event, with interstate editors from CREAM MAGAZINE & ACADEMY FOR MEN also attending to see the collection. With a theme based around a Cloned breed of humans, the collection reflected this story with exaggerated makeup by NAPOLEON & sleek, alien like hair by local Hair stylist FABRIK. The runway collection was styed also by ID COUTURE which also looked after backstage dressing.Here are a few snap shots of the Runway show which our dear friends at RED ECLIPSE sent us as we were backstage. Next post will be on the after party hosted by CLOUDLAND.

All runway pics by Redeclipse

All backstage pics by JS

EXCLUSIVE SHOTS OF SUBFUSCO'S EDITORIAL IN MX THIS WEEK.

Leading Brisbane designer Subfusco is breaking out of Brisbane’s fashion shackles to launch its Spring/Summer collection, ‘Collective Species’, at a unique runway event on Friday September 18 and includes the launch of its first ever women’s collection.
This year’s event promises to break new ground in Brisbane fashion events, revealing operational chain factory Serafini Chains in Bowen Hills as the location for the launch of ‘Collective Species’.

Subfusco has built a reputation from breaking the mould of tried and tired runway shows, with last year’s ‘Romeo’s Closet’ launch lauded as the underground fashion event of the year with more than 300 of Brisbane’s style set descending on a CBD laneway.
According to head designer Joshua Scacheri, the ‘Collective Species’ collection has a futuristic feel and drew inspiration from a post apocalyptic world that has been riddled with turmoil and destruction, making Serafini Chains a fitting choice.
“We thought that hosting the show in a raw, dirty & mechanical surrounding would tie in with the collections theme, giving our guests a unique experience to anything they’ve seen in Brisbane before,” he said.
“Runway shows are an extension of each designer’s style, so we love using unusual and creative spaces that compliment our collections.
“We’ve drawn inspiration from Milan and Paris Fashion Week’s where all the designers do their shows off site and they come up with some amazing productions. We are trying to push Brisbane fashion events to the next level and we hope that younger designers catch on,” Josh said.
There are more than 26 looks in the collection, which for the first time includes a women’s line.
“In order to take Subfusco to the next level, I felt that it was a natural progression to launch a women’s ready-to-wear collection, and not to mention my girlfriend, mother and sister are constantly asking me to design something for them!
“From concept to creation, we are also proud that our collection is 100 per cent Australian. We have such a strong industry which supports Australian designers and our clients are demanding more and expecting quality from Australian designers, which we are proud to be recognised for,” he said.
This year’s event is proudly supported by Napoleon Makeup, Fabrik Hair, Peroni, Deakin Estate and Cloudland.
With Brisbane’s style set beginning to grow accustomed to the very best in fashion events, the launch event will be topped off with an after party at Cloudland’s exclusive top level - Joshua was responsible for designing the team’s uniforms as Subfusco designer uniforms is another extension of the label.

IF YOU MISSED OUT ON AN EXCLUSIVE TICKET, STAY TUNED FOR STYLEOGRAPHY'S COVERAGE NEXT WEEK.

On Friday STYLEOGRAPHY was a guest at TRIMAPEE'S runway show part of MSFW. The excited fashionista's flocked in 100's to a very creative and directional show. The TRIMAPEE Boys, Peter & Mario should be really proud of themselves and their team as the night was a huge success. We took some snaps of the very dark and cool crowd in between Nelson beers and Redbull's. We decided to do a black and white post as the people of Melbourne love their black threads.
To see Trimapee's Collection, head to their concept store THE MILK SHOP GANG in Fitzroy.
Congratulations boys.
http://www.trimapee.com/





Amber from Project Runway and her friend.

the gangsters

the beautiful Alyx from OYSTER, the hairy man Rhys Ripper from ACADMEY FOR MEN & Joshua Scacheri from SUBFUSCO

the beautiful Kat Ho (Trimapee's Marketing champion) & Joshua Scacheri from SUBFUSCO

the lollipop girls

world famous blogger BRYAN BOY with ADAM GRANT

Flamingo Crash band member, great music!

damaged....

Nicole AKA SJP

pics by SJ.

As Melbourne Spring Fashion Week begins STYLEOGRAPHY attends Fashion Exposed. This Industry event is only held twice a year at the Melbourne Convention Center over 3 days. Fashion Exposed is timed to provide the opportunity for the fashion industry to source the very best of new fashion. All were entertained with live lookbooks, fashion parades and in the street wear precinct a live DJ and breakdancers who put on a fantastic show. We snapped a few of the best dressed and the fun entertainment. For more info go to www.fashionexposed.com

Last week STYLEOGRAPHY was a guest at NAPOLEON PERDIS Make-up Trend
talk. The night was hosted at the Suncorp Stadium with a crowd of over 300 excited ladies. Napoleon spoke about his new range and the inspiration behind it. His top make-up stylist's created their looks on some beautiful models dressed by some of Australia's best known designers. It was great to see local designer brand SUBFUSCO & TALULAH be part of this with one of their new creations. Supported by MADISON, Editor Paula Joye captures below with Brisbane stylist Tanja Mrnjaus from ID COUTURE.

Napoleon really put a great show on, with dancers from SO YOU THINK YOU CAN DANCE, warming up the stage and some champagne & finger food.
Well done Napoleon we love your passion and vision.


Napoleon Perdis


Model wears Subfusco

fashion Stylist Tanja Mrnjaus from Id Couture & Paula Joye from Madison


the designers and sponsors list

It's party time..

The Libertine (La Matriarca; a.k.a. The Matriarch) is a 1969 film directed by Pasquale Festa Campanile, but The Libertine Parfumerie is an amazing new concept to hit the shores of Australia and it’s owned by some local gentlemen whom know what a good fragrance should smell like. Launching their second store last Wednesday night at New Farm, The Libertine concept is to provide niche elegant & very interesting fragrances for him & her.

The night was full of beautiful things and beautiful people; we also had the privilege to hear some amazing words of wisdom from the king of perfumes Mr Michael Edwards. We have snapped up a few very stylish people from Sigourney Cantelo from Vogue Beauty to the handsome Joel, part owner of Libertine. Styleography love's Libertine Parfumerie.






Joel, part owner of Libertine


Mr Michael Edwards


The beautiful Sigourney Cantelo from VOGUE BEAUTY







Emma Penny from Brisbane Marketing

The talent footwear designer from TOM GUNN

Lucia Martinez stylist

Style magazine editor Tracey

Local Brisbane girl India

The men in Black...smoking boys

The beautiful & stylish Tanja Mrnjaus from Id Couture & her assistant Adam Grant

pics by Joshua Scacheri

To celebrate the Italian week this year in style, the organisers hosted a fashion show dedicated to Italian inspiration. We saw heavy weight designers like Elio Moda, with his Italian hand Crafted suiting, Subfusco with their edgy sophisticated style and the amazing fashion forward students of MSIT Tafe. The event was held over 2 days in the Queen St Mall with models from Tamblyns walking the runway.
Styleography had backstage access and runway shots were taken by local Photographer Daniel Sangermani from Red Eclipse.

special thanks to:

Francesco Capecchi, Alessandro Sorbello, The Italian Ambassador & all sponsors who made this event possible.

more info check out www.italianweek.com.au

We had a special invite by one of Brisbanes best menswear designers to preview his latest collection. Designer Joshua Scacheri from the label "Subfusco" shot his latest lookbook last week and we were there to see it all. We can't show you any real images of the collection, but a hand full of little teasers are here only for Styleography followers. The Collection named " Collective Species s/s 2010" was inspired by a world from the future, one that see's everything going back to basics, a collective of similarity, him & her as one. Also this season we see Subfusco's first ladies line, the long awaited collection will have ladies now dressed in head to toe in these amazing designs.
The shoot was photographed by Israel Rivera, one of our best photographers in the country, who's work has been published in magazines all over the world and not too mention national ones like Cream, Oyster & Culture.
Styling was handed to Lucia Arias Martinez a local spanish stylist who knows style from back to front and has worked on many local and interstate jobs. The models Eliza & Konrad really worked well with the clothes, these guys are based with Viviens models.
Subfusco Spring Summer Collection will be released nation wide in September, watch out for his amazing runway show launch also, it should be due around the end of August.

adam grant - subfusco sales manager

The amazing Tania doing hair & Make-up

subfusco.com

Israelrivera.com
viviensmodels.com

Last week saw another edition of Rosemount Australian Fashion Week A.K.A (RAFW) plus a bonus event which captures the minds and the inspirations of some of these amazing designers called Fashion Palette.
When Fashion events are on people come out to exhibit, they emerge with their best outfits, their in head to toe in designer looks and they come together to show the country that we do have style here in Australia. This year’s RAFW was said to be one of the best, with runway shows capturing true design and creative ideas.
Fashion Palette was a 2 day event that really inspired creatives who work in the field of fashion. Hosted by the amazing Ruby Rose, the event had some real good insight into how fashion works, what is involved behind the scenes and how to make it a successful business.
At Fashion Palette an array of direction key looks, layers were evident, with some amazing strong shoulder looks as well for the ladies. The boys had a sophisticated preppy boy feel with a cutting edge element.

For more info go to:
www.rafw.com.au
www.fashionpalette.com.au

Pics By Sarah Skerlak

Dynamic, daring and dreamlike - just some of the words you could use to describe Brisbane fashion designer Cyan Reign's Couture and ready to wear collections. She has been described as “...one of the best talents coming out of Brisbane right now”, and “...one of the best corset makers in Australia.”
Last night Styleography was invited to the grand store opening of this promising designer. Located in the heart of the Valley, Cyan Reign opened its doors to her favourite style followers and industry professionals. The new store which is called Thread & Bone will house some local designers like Tilley Row from designer Erin Lock and Melbourne designer Alexi Freeman along side Cyan Reign's exclusive collections. Upstairs we will see Cyan's Couture work room and made to measure suite.
go check it out
shop 5/253 whickham st
t: 3252 0565
cyanreign.com

Erin Lock designer of Tilley Row

Designer & retailer Cyan Reign with Tanja Mrnjaus

pics by Joshua Scacheri

Audrey Hepburn famously lived and partied in style as Holly Golightly in the film 'Breakfast at Tiffany's' and in following is emerging Brisbane journalist, bloger and style icon Katherine Feeney.
There was champagne, classic cocktail music and a well attired crowd to celebrate her birthday at her Woolloongabba apartment, a night to remember.


Happy Birthday Darling.... x styleography

The city of Brisbane was WOWED with the opening of a magical place, a place that breathes fantasy, speaks with sophistication & smells like a thousand exotic flowers... welcome to CLOUDLAND or as styleography likes to call it Wonderland.
The crowd oozed style, the who's who of Brisbane and Australia enjoyed an eventful evening thanks to the creative talent from dancers, street performers, dj's and hosts. The venue design is a masterpiece, congratulations Nick & Alexa and to their team.

Styleography would like to thank the Bickle family & all of Katarzyna's team as they once again have given Brisbane something new and exciting.

for more info go to cloudland.tv

pics by Joshua Scacheri

India..
We have been all around Australia with Styleography, but today's post is a very special one indeed. Our latest adventure took us to India,Mumbai. A place that memorized us for many reasons, a place that captures so much culture & chaos mixed with a social society that is very noticable....,this Amazing place will always be a reminder of how lucky we are.

Every picture taken across this 4 day journey tells a story of it's own. We did take photos of beautiful people dressed in head to toe in Gucci and what not and our orginal reason for a trip to India was due to an invitaion for an Australian Fashion show with designers like Hussy & Subfusco, but we first want to publish the essence of the street culture & style, many trends come from the streets of major cities, so we wanted to capture what everyday true Indians wear, whether it may be a Saree or a pair of Harem pants, we believe these photos capture a true sense of style, it may not be what we would wear, nor what to wear, but its what the street people of Mumbai wear..

these kids lived in the slumps, it was amazing how so many of them could speak english

you would see all these little barbers around the slumps

we think this man had a great look.

Our little friend from the slumps, an Indian Snop Dog!

it was very hard to actually take pictures of ladies. all

these shots were on the move in a car.

this was the only western dressed woman we saw on this day

romaning the streets.

Black & White story..

pictures by Joshua Scacheri

thank you to all the amazing people who allowed us to take photos

of you. You may never see these photos, or even understood why we were

taking photos of you, but one thing is for sure that they will be forever yours..

penthouse mouse take II

pics by joshua Scacheri

VIP Penthouse Mouse launch - Melborune

Penthouse Mouse is housing some of the hottest labels like Trimapee, Subfusco, Who am eye & Autonomy this month during L'oreal Fashion Festival. The amazing space located on Toorak rd has been transformed into a gorilla pop up store. Our latest photographer for styleography " Sarah Skerlak" snapped away at the unqiue crowd which ranged from the Who's Who to the street fashionista's of Melbourne.

all pics by Sarah Skerlak

Frisoni is one name in the Australian fashion industry that is oftenly associated with the wonders of luxury and sophisticated style. While he is most recognised for his collaborative business Frisoni Finetti, shared with fellow icon Nicola Finetti, Fernando Frisoni has recently launched his very first collection from the newly created self-titled label. We had the great privaledge of recently attending the Brisbane launch of Fernando Frisoni's Autumn/Winter 09 collection, hosted by local retail empire Natalie Denning, within her youngest boutique FALLOW. The collection, based on the sculptures and arts of Richard Goodwin, takes the Frisoni man on an Arabian journey through the historical realms discovered in such country's as Eygpt. The designer has taken a very fresh and underground approach to his new venture as he firmly believes that one "shouldn't be safe with creating" and to believe or act uncommonly in oppostion to the conformities of society.

sydney launch pictures by sydney pulse

aaron purdie & Fernando

fallow store

fallow store

sydney launch pictures by sydney pulse

article by aaron purdie

the rain was wished for and the rain did come....rainbird an emerging new band from the undeground rock scene of Melbourne. This 4 piece band played on friday night at the noise bar, a venue that seems to smell, feel & look like Rock. for tonight, we decided to focus all photography on the band, with some wierd and artisict shots, we captured the mood of this fantastic group, a mixture of Jim Morrison & Muse, Rainbird played a great set with some abstract rthys & some mind blowing solo's.


myspace.com/rainbirdmusic

pics by Joshua Scacheri

VIP launch @ Stock Exchange Hotel.. A.K.A "The Stocky"

last night our style team was out on the prawl to snap up a new stylish crowd at the Stock Exchange. The crowd was a mixture of a young Valley scene mixed with a City crowd. We have to admit, the new venue is great inside and the open garden area is perfect for those Sunday afternoon sessions but the city scene will always be a city scene... you be the judge. However we did find some nicely dressed people amongst the white collard boys & the two piece suited ladies.

pics by: joshua scacheri

wet & sweaty with an added dose of fun is how our styleography team summed up the good vibrations festival last saturday. Highlights of the day was made up from a combination of some great sets by yelle, the presets & fatboy slim, along side men dressed in dresses, kids walking around in bare feet & some crazy whacked out personalities.
































































pics by joshua scacheri

the valley streets....

just a quick couple of shots today, this weekend there is a lot happening with Good Vibes & Sound Wave on, the party scene will be hectic. I bumped into the band members from ALESANA, these guys were really thirsty so I directed them to the Empire. There style today was a casual rock feel, the tatoo's they had was also pretty impresive, some cool detaling with nice fine lines.

Cloud Land has arrived....

today we had access for a few minutes while Cloud land the mega bar/club/restaurant had it's first photo shoot with their new designer uniforms by designer label Subfusco. We must say that the venue is an amazing sight indeed, we can't say much as it is confidential but the public can definitely see it soon around late March. On the other hand, the uniforms are definitely a cool reflection of the venue. Designer Joshua Roberto Scacheri from Subfusco has really added his sophisticated style to the garments and they have a Subfusco feel about them also.

Models: Mercedes & Blayke
Hair & Makeup: Frankie Fong
Pics: By Styleography

























Designer of Cloud Land Uniforms: Joshua Scacheri from Subfusco

black & white skate..

These pictures were taken down at south bank last sunday. Tom and his friends mentioned that this is an unusual spot to skate as many areas of south bank and surroundings have always been a "No skate area".

We see a definite skate culture style that starts at a young age these days, an edgy grungy look with a sporty feel. Skinny leg denims with Vans, Converse or Adidas are always worn. Over sized tee's or your dad's Bond singlets are always a classic look that will never die.

Welcome to styleography, our aim for this blog is to express social scenes, street styles & trends throughout our city, Brisbane. We want to tell a story, express our views on the styles we see and introduce the personality behind the looks.

Styleography is a collaboration of local artists, designers and photographers.

COLOUR MADNESS

This guy who was in the Subfusco store at TCB arcade, he had a real unique way of mixing colours. His style was a contrast of hippie street/chic.

Our dear friend Paulie from London is by our standard the craziest and coolest trend setter. Paulie is a dance performer who regularly travels to Brisbane to visit his beautiful daughter.

LITTLE BLACK DRESS....
As Audrey Hepburn did in the 60's, our ladies today are still looking amazing in the LBD.

Alice is a fashion design student from MSIT, originally from Brazil. Her fantastic interpretation of the LBD teamed up with cute flats and unique accessories truly reflects the modern adaptation.